Wheel of Fortune

Create a Spin the Wheel game people want to play.

Turn campaigns, promotions and giveaways into interactive experiences with a Wheel of Fortune designed around your brand.

Create your Wheel of Fortune

Gamify your campaign

Turn attention into participation.

A Wheel of Fortune gives people something simple and immediate to do. One spin creates anticipation, reveals an outcome and gives the visitor a reason to stay involved.

Get people involved

Turn passive viewing into active participation with a familiar game mechanic.

Create engaging campaigns

Add a playful moment to launches, promotions, seasonal campaigns and events.

Generate leads

Combine the game with lead capture when collecting contact details supports your campaign.

Reward participation

Use prizes, offers, discounts or other outcomes to give people a reason to spin.

Spin the wheel

One spin. Instant anticipation.

The idea is simple. The experience doesn’t have to be. Invite people to spin, build anticipation while the wheel moves and reveal an outcome that continues the campaign.

Spin the wheel

Ready to try your luck?

One spin per visitor. Every result leads somewhere.

A playable example. Spin as many times as you like.

Create with AI

Start with an idea. Let Toaster get it moving.

Tell Toaster what you’re creating, who it’s for and what you want the campaign to achieve.

AI creates a useful starting point. Then make the content, outcomes and experience your own.

AI gets you started. You stay in control.

Create with Toaster
Create questSo, what would you like to create, and who is it for?
  1. Type
  2. About
  3. Details
    Describe your idea

    Create a Wheel of Fortune for our summer campaign with six outcomes, including discounts, a free gift and a try-again result. Make the tone energetic and premium.

    Website or web shopoptionalyourcompany.exampleThe site is read for context. A WooCommerce shop’s products are read too, so a Product chooser recommends real products with prices and links.
    Anything else?optionalAudience, tone, result profiles or products that must appear.
    BackNext

    Your brand, your game

    Make every spin unmistakably yours.

    A Wheel of Fortune is part of the campaign creative. Style the wheel, content and surrounding experience to create anything from a bold product launch to an elegant premium campaign.

    Maison · Private sale

    An invitation
    to spin.

    Reveal your privilege
    Premium
    SS27 DROP

    SPIN
    THE LOOK

    Fashion

    Snack attack!

    Spin for a treat
    Playful
    ✦ Merry spinning ✦

    The Christmas
    prize wheel

    Christmas
    Northwind Analytics

    Spin to unlock your free growth session

    Book my session
    B2B

    Make every spin count

    Decide what happens when the wheel stops.

    A spin can reveal more than a winner. Use different outcomes to reward participation and move people towards the next step in your campaign.

    Prizes

    You won headphones!

    We’ll email you delivery details.

    Give participants the chance to win a product or other reward.

    Discounts & offers

    15% off today

    Code SPIN15

    Reveal a campaign offer or promotional code.

    Digital rewards

    Bonus content unlocked

    Your guide is ready to download.

    Unlock content, benefits or other digital incentives.

    Try again

    So close!

    Come back tomorrow for another spin.

    Keep an element of chance in the experience with non-winning or repeat-play outcomes.

    Next actions

    See the new collection

    Continue to the campaign page.

    Connect the result to a relevant call to action, page or campaign journey.

    From play to lead

    Turn participation into an opportunity to continue.

    When lead generation is part of the campaign, add contact capture to the experience. Give people a reason to participate first, then use the campaign journey to continue the relationship.

    1Spin

    2Result

    3Lead & next step

    Capture contact details

    Collect the information you need from participants.

    Connect the lead to the campaign

    Know which campaign or experience generated the contact.

    Give people a reason to continue

    Connect the result to an offer, product, content or another relevant action.

    One wheel. Many campaigns.

    What will you make worth spinning for?

    Campaigns & product launches

    Add an interactive moment to a campaign and give people a reason to participate.

    Giveaways & competitions

    Turn prize distribution into an experience people can actively take part in.

    Discounts & promotions

    Reveal discounts, offers and promotional rewards through the wheel.

    Events & exhibitions

    Use a branded wheel to attract participation and create an easy conversation starter.

    Seasonal campaigns

    Create Wheel of Fortune experiences for Christmas, summer campaigns, Black Friday or other key moments.

    Lead generation

    Combine play with contact capture to turn campaign participation into new leads.

    Publish your way

    Put the game where people are ready to play.

    Make your Wheel of Fortune part of your website or use it as its own campaign experience.

    1Inline

    Inline on your website

    Place the game directly within campaign, product or landing-page content.

    2Pop-up

    As a pop-up

    Bring the Wheel of Fortune into the website experience when you want to invite visitors to participate.

    3Standalone

    Standalone

    Create a dedicated game experience that can be shared directly through campaigns and other channels.

    See what happens

    Learn from every campaign.

    See how people participate and what happens when they spin.

    Use campaign results to understand participation, outcomes and lead generation, then apply what you learn to your next experience.

    Participation

    See how people interact with the game.

    Outcomes

    Understand which results and rewards are being revealed.

    Leads

    See the contacts generated through the experience.

    Campaign insight

    Use what you learn to improve future interactive campaigns.

    At a glanceLast 30 days
    14 860Sessions
    1 873Conversions
    12.6%Conversion rate
    21 540Runs
    View statistics

    Illustrative example of a successful campaign in the SuperQuest statistics view.

    One platform, many possibilities

    Don’t stop at the spin.

    Wheel of Fortune can be one part of a bigger interactive campaign. Combine games with quizzes, forms, surveys, videos and other SuperQuest experiences. For example, turn every spin into a quiz round with points and a live highscore.

    1Spin

    Spin the wheel. Each segment is worth a number of points.

    2Question

    The wheel lands on 300. Answer a question worth that many points.

    3Points

    Answer correctly and the points are added to your score.

    4Highscore

    At the end, participants see where they rank on the highscore list.

    Create your Wheel of Fortune

    Ready to give people something worth spinning for?

    Create a branded Spin the Wheel experience for your next campaign, promotion or giveaway.

    Create your Wheel of Fortune
    Book a free consultation

    Website activation platform

    One platform. Endless possibilities.

    SuperQuest is a website activation platform for creating, publishing and managing interactive experiences such as product choosers, calculators, surveys, quizzes and games.

    Create engaging campaigns, generate leads, collect insight and gamify customer experiences, all with SuperQuest.

    • Product Finder
    • Chooser
    • Calculator
    • Quiz
    • Survey
    • Personality Test
    • Rating
    • Assessment
    • Wheel of Fortune
    • Games
    • Video Popup
    • Gamification
    • And more